Six-time NBA All-Star Jermaine O’Neal founded Drive Nation with the idea of creating the nations top amateur sports brand, with a vision to facilitate the growth and development of young athletes across the country. Jack Porter was approached to help bring this brand vision to life. Opened in October of 2017, Drive Nation will attract some of the nations top amateur talent as it hosts year-round youth leagues, AAU and Nike EYBL tournaments. Strategically located in close proximity to DFW Airport, the $13 million Drive Nation Complex sits on 16 acres of land. With 90,000 square feet of indoor space, including basketball and volleyball courts, player lounges, 50 yard all-purpose indoor turf field, as well a state of the art performance area, it is the first of its kind. Jack Porter helped O’Neal and his team craft a unique graphic voice to bring the Drive Nation brand to life within the facility. Activated through high impact graphics and bold messaging, the Jack Porter team used high energy design aimed to engage visitors, and motivate the youth during their training.